Representation
Gardiner Point (Edge of the World), Image Credit Sean Scott
Representation
Your ongoing partner. I do the legwork; you run the business.
Representation is for operators who want growth handled. I manage your end-to-end business development: sales, distribution, marketing support and the relationships that drive bookings. It runs on an annual retainer, so the work keeps compounding instead of starting over.
How it works
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Pricing, product, channels, marketing and the partnerships you've built so far, making sure everything is genuinely market-ready.
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What to streamline, what's non-negotiable, budgets, timelines, and exactly how we'll work together.
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Covering areas such as distribution, B2B sales and development, marketing and brand support, product development, digital channel management, and reporting and insights. It can also include trade events like ATEC Meeting Place and ATE where they make sense for your business.
What a typical month looks like
A priority plan, activated with timelines in place
We agree what matters most, then I get it moving, with clear dates so you always know what's happening and when.
B2B outreach and follow-ups on your behalf
I make the calls, send the emails and chase the responses, so the relationships that drive bookings keep progressing without you having to find the time.
Channel, rate and content checks
I keep an eye on your listings, pricing and content across platforms, catching the small things that quietly cost you bookings.
Fortnightly to monthly calls (based on your preference) to update on progress
We talk as often as suits you, so you stay across everything without it becoming another thing on your plate.
Reporting and tracking
You get a clear picture of what's been done and what it's bringing back, so the value is always visible, never something you have to take on faith.
No fluff, just momentum
Every month moves your business forward. No box-ticking, no busywork, just steady progress you can see.
Your Investment
Engagements are tailored and designed to scale with your business, your markets and your goals, with retainers starting from a level that suits sole operators through to larger teams.
A retainer is a real commitment, so it’s worth being clear about what you receive:
25+ years of experience and trade relationships working for your business from day 1
You get your time back: I’ll handle the leg work, so you can focus on the important things your business needs
Peace of mind:Your business is represented by a well established, senior voice in the industry
A seat at the table: a presence at trade events like ATEC and ATE, without the cost of being in the room yourself
A sounding board: someone to call before making decisions, who already knows your business inside and out
Support that flexes: trade events, booking pushes, quiet-period planning, all within one retainer
No overheads: an industry partner, costing less than hiring internally and none of the training, management or leave
Transparency: clarity around what gets done each month
Why 12 months
Representation runs on a minimum 12-month commitment, because relationships, distribution and trade pipelines take time to build properly, and you deserve outcomes you can measure, not a flurry of activity.
The real value
It's not just cost-effective (though it usually is). It's a strategic partner in your corner, doing the all-important legwork in and for your business, giving you the space to focus on everything else.